All posts by Khalid Saleh

  • How Big Is E-commerce Industry

    The e-commerce sector has continued its double-digit growth year over year. And to make it easy for you to understand the growth of e-commerce industry in US and all across the world. We’ve created an infographic “How big is E-commerce” that will cover some interesting facts about the E-commerce industry, its growth and latest trends.

    Infographic by- Invesp

    To Publish this Image on your Blog or Website . Copy this code

    <a href=”https://www.invespcro.com/ecommerce.jpeg”><img src=”https://www.invespcro.com/ecommerce.jpeg” alt=”How Big is E-commerce Industry” width=”580″ /></a>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

    Did You Know That

    In 1979 – Michael Aldrich invented Online Shopping

    In

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  • How To Apply Conversion Optimization to Link Building

    • November 23, 2009
    • SEO

    The following is a guest post by Ari Ozick, a leading authority on ecommerce link building:

    With the indulgence of the Invesp Team, I’m going to take Conversion Optimization and show you how it can be applied to link building. If you’re doing any kind of outreach, link bait, or targeted under the table link buying, then this post will show you how to up both your contact rate and conversion rate on link acquisition, all by making sure you’re doing some very simple things with your home pages. My focus is primarily E-Commerce Link Building, so we’re going to

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  • Hosted Ecommerce Solutions are Rarely a Good Option

    We previously discussed 13 Areas to evaluate ecommerce solutions  while selecting an ecommerce technology or platform(Part 2 can be of selecting ecommerce solution can be found here). Mainly you have three main options to choose from:

    1. Custom built websites that are developed specifically for that site

    2. An ecommerce package that is deployed on a server (think Magento, oscommerce, ATG, etc)

    3. Hosted e-commerce solution (Yahoo!, Network solutions, Cloud craze, etc)

    Each of these options has its pluses and minuses. As an ecommerce architect, I have experienced both ends of the spectrum, helping companies select the right solution for

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  • Reduce your shopping cart abandonment rate by 30%

    I would love to be able to share the actual client data but they would like to remain anonymous. Ayat is leading a full website conversion optimization project for an apparel company. We focused on the checkout process during the first phase of the project. Our goal was to reduce shopping cart abandonment rates. We asked the client do 3 things:

    1. Add an “assurance center” to the right navigation of the cart page. The goal is to reduce any FUDDs, customers may have (note: image of Land’s End assurance certain is an example. They are not our client)

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  • Turn Your Landing Page’s Call-to-Action Into a Rallying Cry

    Note from Khalid: This is a guest post from Samantha Gonzales

    Business is war. Any serious entrepreneur will tell you so. But businesses with online presences face especially difficult battles because of how easy it is for potential customers to choose competitors’ businesses over their own.

    The Internet has made it easier for prospects to find your business, but it’s also made it easier to leave it. Gone are the days when customers had to visit brick-and-mortar establishments and make decisions to do business on-the-spot. Also absent are the business owners, sales people and other representatives that could sway

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  • Lessons from 12 Years of Building E-commerce Websites

    Creating a successful e-commerce operation is no easy task. Take the grueling process of creating a successful company offline and add to it a multitude of complexities from online marketing challenges to technical issues and you have an ecommerce operation. When I reflect back on my experience during the last 12 years in creating ecommerce websites and online portals, it is difficult to contribute the success or the failure of an ecommerce operation to a single issue. It is usually a culmination of several issues that can make or break the company. And I’ve learned from seeing ecommerce sites fail

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  • Ecommerce Websites Design: 8 Essential Elements of Successful Category Pages

    On most ecommerce websites category pages and their categorization schemes are driven by a business process giving very little attention to the heart of any transaction: the online visitor.

    Ultimately, a category page plays an important supporting role in funneling traffic to product pages. Amazon.com, for example, expects the visitor to navigate to the product page to add an item to your cart.

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  • 5 Proven Ways To Elevate Your Content

    Content is King!

    The statement above has become the holy grail of blogging. No matter what we do content still is and will forever be the main catalyst to drive your blog to success. Without an eye catching, attention grabbing content it is hard to persuade readers to “hang” around your blog and compel them to subscribe. We have all seen blogs that have been launched around the same time but one hits the rock bottom whereas the other reaches the heights of success. They both might be expert in the same field, but one rises and the other fails.

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