It’s amazing to see how far Invesp, and my job here has come. I was looking through my bio on the blog and noticed that my description hadn’t been updated in years! A lot has happened at Invesp since then in terms of growth, seniority, and experience. We’ve also added a couple of other people to the blogging mix as well.
I’ve conducted hundreds of projects since my early blogging days, and that experience has been key in the way that I write and the value I bring to my readers. I hope to continue providing a different perspective on conversion and landing page optimization, and oftentimes business and life.
The Art and Science of Converting Prospects to Customers
By Khalid Saleh and Ayat Shukairy
- The Rise of Marketing Automation – Statistics and Trends [Infographic]
- The Ultimate Guide to Understanding SaaS Metrics
- Creating A Conversion Roadmap: How to Prioritize Conversion Problems on Your Website
- Chatbots In Customer Service – Statistics and Trends [Infographic]
- 9 Tips to Conducting Accurate Qualitative Research
- Server-Side Vs. Client-Side A/B Testing
- The Ultimate Guide to Persuasive Online Copywriting
- E-commerce Product Videos – How Videos on Product pages Can Increase Conversion Rate of E-commerce Website
- E-commerce Abandonment Rates
- Bayesian vs Frequentist A/B Testing – What’s the Difference?