It’s amazing to see how far Invesp, and my job here has come. I was looking through my bio on the blog and noticed that my description hadn’t been updated in years! A lot has happened at Invesp since then in terms of growth, seniority, and experience. We’ve also added a couple of other people to the blogging mix as well.
I’ve conducted hundreds of projects since my early blogging days, and that experience has been key in the way that I write and the value I bring to my readers. I hope to continue providing a different perspective on conversion and landing page optimization, and oftentimes business and life.
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The Art and Science of Converting Prospects to Customers
By Khalid Saleh and Ayat Shukairy
- How To Write Landing Pages That Convert Cold Traffic
- What does it take to successfully execute a CRO Program?
- Expert Advice on Developing a Hypothesis for Marketing Experimentation
- The Secret Sauce: 6 Traits Of A Great CRO Agency
- How To Align Your Business Goals With Your Conversion Goals
- Landing Page Optimization Tactics For Different Sources of Traffic
- Radical Differentiation: 5 Key Steps to Improving Conversions
- What Causes DTC eCommerce Brands To Fail?
- The Counterintuitive Path to Brag-worthy Product Page Optimization
- The State of Visual Search – Statistics and Trends