The latest survey and studies in 2020 show that the average conversion rate of e-commerce websites is 2.86%. The average eCommerce website conversion rate in the US stands at 2.63% as compared to the global website conversion rate of 4.31%. Conversion rate information is one of the most protected data on the web. You should expect such secrecy.

As you focus on increasing your online conversions, you will have to spend time digging through and analyzing your analytics data. CRO is about looking at different metrics and putting them together to determine which pages to optimize and which hypothesis to pursue. Let’s take a look together in some of the central features of your website da

How To Calculate Conversion Rate The basic conversion rate formula is: Conversion Rate = Total number of conversions / Total number of sessions In a month, if your site reaches a total of 100,000 sessions and registers a total of 10,000 orders, your conversion rate is = 10,000/100,000 = 10% What is the number of visitors used in this fo

Ready to go ahead with optimizing your site for conversions? Great! Let’s start by discovering the essential concepts behind online conversion. Too many companies jump into conversion rate optimization without a real conversion optimization plan or a methodology to identify candidate areas of optimization. Very often, the process is too simpl

What is Conversion Rate Optimization? Conversion rate optimization, or CRO, is the process of increasing the percentage of visitors who complete a website’s goal. You can think of CRO as an ongoing process that involves user research, data analysis, competitive analysis, heuristic evaluation, usability testing, and A/B testing.    Conversi