Category Archives:Beginner

  • US Mobile Commerce Sales – Statistics and Trends [Infographic]

    The US mobile commerce industry is growing. Check out this infographic to know the latest US M-commerce retail sales statistics, along with why consumers prefer mobile shopping, and how much time consumers spend on mobile shopping and much more.

    Infographic by- Invesp

    To Publish this Image on your Blog or Website . Copy this code

    <a href=”https://www.invespcro.com/mobile-commerce.jpg”><img src=”https://www.invespcro.com/mobile-commerce.jpg” alt=”US Mobile Commerce Sales- Statistics and Trends” width=”580″></a></p><br />
    <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

    By 2015, US Mobile commerce retail sales are expected to account for 24% of the total e-commerce sales.

    US M-commerce Retail Sales Statistics(In Billions)

    Year M-commerce Retail

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  • From UX to Search Engine Rankings, the Big Benefits of Customer Reviews

    Last week, as part of the “Conversion Optimization Tactics in Action” blog post, we made note of how Simply BBQ used customer reviews and customer-generated content.

    First, the site features excerpts from customer testimonials throughout. The excerpts are also compiled in a series of testimonials pages, four in all, with entries from a cross-section of Simply BBQ’s customers, including large multinational corporations, local businesses, municipalities and private individuals.

    Simply BBQ then shows some innovation in a feature that allows their customers to “Like This Menu” with a total of “likes” listed beside each menu item.

    Finally, Simply BBQ offers the

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  • Activity Levels of Businesses on Social Media [Infographic]

    Social media has become an important part of marketing campaigns for businesses. Business owners are now more aware of how social media can help them grow. Read our infographic to understand:

    • How businesses use popular social media platforms (Facebook, Twitter and so on)
    • How much time they spend on these platforms
    • How they connect with their customers and much more.

    Infographic by- Invesp

    To Publish this Image on your Blog or Website . Copy this code

    <a href=”https://www.invespcro.com/social-media.jpg”><img src=”https://www.invespcro.com/social-media.jpg” alt=”Activity Levels of Businesses on Social Media” width=”580″></a></p><br />
    <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

    Some

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  • 3 Effective Tips To Use Targeted Calls-to-Action (CTAs) To Generate Results

    Ask for the sale. It’s basic sales practice. Unless you are McDonald’s, your customers will not likely line up to spend their money with you. Don’t expect the customer to make a buying decision purely on the merits of your offer. Ask for the sale.

    In advertising, asking for the sale is known as a call to action. It’s the third step in the basic model for most advertising:

    Highlight a problem Present a solution Call to action

    Here’s a simple example in ad copy:
    Got a nasty headache? Aspirin relieves headache pain fast. Buy some today.

    But, regardless

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  • 5 Easy User Experience Improvements to Increase Conversions

    Just like bricks and mortar retailers, winning at ecommerce comes down to providing your visitors with the best user experience (UX).

    From the shoppers point of view, the best experience can be a simple as finding the lowest price, even on a poorly designed site with otherwise bad UX .

    But, generally speaking, a better overall ecommerce UX  translates into more conversions, better conversion rates and – ta da – higher sales.

    The problem is that creating a better UX can be a complex task with seemingly endless options, each of which must be researched, tested, implemented, including for different

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  • How To Test Your Landing Pages [Infographic]

    A detailed Infographic on how to test landing pages, difference between A/B testing and Multivariate testing,important landing page element , landing page testing mistakes and lot more.

    Infographic by- Invesp

    To Publish this Image on your Blog or Website . Copy this code

    <a href=”https://www.invespcro.com/landing-page-testing.jpg”><img src=”https://www.invespcro.com/landing-page-testing.jpg” alt=”How To Test Your Landing Pages” width=”580″></a><br /><br /><br />
    <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

    What is A/B Testing

    A/B testing or split testing is an experimental approach to compare two versions of a landing page (A and B), which are identical except for one variation that might impact a user’s behavior

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  • 8 Effective Practices For E-commerce Checkout Page Optimization

    According to e-commerce researchers, an average 65.23% of potential customers abandon their shopping cart. In this blog I have outlined some comprehensive steps that can help reduce cart abandonment.

    Add Description for Fields Labels
    Form field labels without an explanation could cause confusion regarding the information being asked of the customer. Most customers need extra help, so for example, instead of showing a “?” or having a mouseover effect that shows details of what’s being asked, you can simply display the information below the form labels.

    Highlight Credit Card Fields with Security Icons
    Study shows that users

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  • How to Create Effective E-commerce Product Pages [Infographic]

    Creating effective E-commerce product pages is extremely important for better customer experience and high conversion rates. Check out our Infographic to find out How to Create Effective E-commerce Product Pages in 21 simple steps.

    Infographic by- Invesp

    To Publish this Image on your Blog or Website . Copy this code

    <a href=”https://www.invespcro.com/product-pages.jpg”><img src=”https://www.invespcro.com/product-pages.jpg” alt=”How to Create Effective E-commerce Product Pages” width=”580″></a></p><br />
    <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

    Did you know

    The average abandonment rate of shopping cart is 65.23% The average conversion rate of E-commerce store is only 2.13% The higher the average order value the lower the product

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    Conversion Optimization

    The Art and Science of Converting Prospects to Customers

    By Khalid Saleh and Ayat Shukairy

    Get a Copy