{"id":11149,"date":"2018-04-18T01:55:01","date_gmt":"2018-04-18T06:55:01","guid":{"rendered":"https:\/\/www.invespcro.com\/blog\/?p=11149"},"modified":"2018-04-18T01:55:01","modified_gmt":"2018-04-18T06:55:01","slug":"e-commerce-product-videos","status":"publish","type":"post","link":"https:\/\/www.invespcro.com\/blog\/e-commerce-product-videos\/","title":{"rendered":"E-commerce Product Videos &#8211; How Videos on Product pages Can Increase Conversion Rate of E-commerce Website"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>Did you know that using e-commerce product videos on product pages can help you increase your online sales and boost the <a href=\"https:\/\/www.invespcro.com\/ecommerce-cro-services\/\">conversion rate of your e-commerce website<\/a>? 73% of online consumers say they are more likely to buy a product after watching videos that explain how it works. 58% of consumers think companies with product videos can be trusted whereas 44% of consumers said they would purchase more products from an e-commerce website that feature product videos. In terms of adding products to cart, consumer who views a product video is up to 144% more likely to add that product to her cart than a consumer who watches no video. Check out our infographic to know the importance of having product videos on your\u00a0 e-commerce website product pages and how e-commerce product videos can boost the <a href=\"https:\/\/www.invespcro.com\/cro\/\">conversion rate of your website<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><img decoding=\"async\" src=\"https:\/\/www.invespcro.com\/blog\/images\/blog-images\/e-commerce-product-page-videos.jpg\" alt=\"E-commerce product page videos - How product videos on ecommerce product pages can increase conversion rates \" width=\"580\" \/><\/strong><\/p>\n<p style=\"margin-bottom: 10px; border-bottom: 1px solid #ccc; font-size: 15px; padding-bottom: 10px;\">\n<p><strong>Infographic by- Invesp <a href=\"https:\/\/www.invespcro.com\/services\/\">Conversion Rate Optimization<\/a> Company<\/strong><\/p>\n<p><strong>To Publish this Image on your Blog or Website . Copy this code<\/strong><\/p>\n<p><textarea rows=\"5\">&lt;a href=&#8221;https:\/\/www.invespcro.com\/blog\/images\/blog-images\/e-commerce-product-page-videos.jpg&#8221;&gt;&lt;img src=&#8221;https:\/\/www.invespcro.com\/blog\/images\/blog-images\/e-commerce-product-page-videos.jpg&#8221; alt=&#8221;E-commerce product page videos &#8211; How product videos on ecommerce product pages can increase conversion rates &#8221; width=&#8221;580&#8243;&gt;&lt;\/a&gt;&lt;\/p&gt;<br \/>\n&lt;p&gt;Infographic by- &lt;a href=&#8221;https:\/\/www.invespcro.com\/&#8221;&gt;Invesp Conversion Rate Optimization Company&lt;\/a&gt;<\/textarea><\/p>\n<p>Videos enhance customer experience: Four times as many consumers (60%) would rather watch a product video than read product description.<\/p>\n<p>74% of users who watched an explainer-video about a product subsequently bought it<\/p>\n<p>44% of consumers say they would buy multiple products from an e-commerce website that features product videos<\/p>\n<p>Product pages with videos see 37% more add-to-cart conversions than pages without videos.<\/p>\n<p>52% of consumers say that watching product videos makes them more confident in online purchase decisions<\/p>\n<p>Visitors who view product videos are 85% more likely to buy than visitors who do not<\/p>\n<p>Ecommerce product pages with video convert up to 80% better than those without videos<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Did you know that using e-commerce product videos on product pages can help you increase your online sales and boost the conversion rate of your e-commerce website? 73% of online consumers say they are more likely to buy a product after watching videos that explain how it works. 58% of consumers think companies with product [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11155,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[68,530,245,109],"class_list":["post-11149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infographics","tag-e-commerce","tag-e-commerce-product-videos","tag-intermediate","tag-resource"],"_links":{"self":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/11149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/comments?post=11149"}],"version-history":[{"count":0,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/11149\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/media\/11155"}],"wp:attachment":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/media?parent=11149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/categories?post=11149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/tags?post=11149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}