{"id":13773,"date":"2020-07-24T12:40:55","date_gmt":"2020-07-24T17:40:55","guid":{"rendered":"https:\/\/www.invespcro.com\/blog\/?p=13773"},"modified":"2026-08-10T18:08:06","modified_gmt":"2026-08-10T18:08:06","slug":"how-to-run-promotions-without-deep-discounts","status":"publish","type":"post","link":"https:\/\/www.invespcro.com\/blog\/how-to-run-promotions-without-deep-discounts\/","title":{"rendered":"How to Run Promotions Without Deep Discounts"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 9<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"13773\" class=\"elementor elementor-13773\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-290d1b9f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"290d1b9f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-647a40ce\" data-id=\"647a40ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3561f5a0 elementor-widget elementor-widget-text-editor\" data-id=\"3561f5a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Customers\u2019 love for a bargain is indisputable.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">If I wasn\u2019t one of them, I would\u2019ve thought that maybe they are conditioned to <strong>only<\/strong> make a purchase when they think they are getting a great deal.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">But being both a customer and a marketer has helped me understand both spheres.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">I understand why customers like promotions, and I understand why marketers often roll out sales promos.\u00a0<\/span><\/p><\/div><\/div><\/div><\/div><\/div><\/section><\/div> <a href=\"https:\/\/www.invespcro.com\/blog\/how-to-run-promotions-without-deep-discounts\/#more-13773\" class=\"more-link elementor-more-link\"><span aria-label=\"Continue reading How to Run Promotions Without Deep Discounts\">(more&hellip;)<\/span><\/a>","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 9<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Customers\u2019 love for a bargain is indisputable.\u00a0 If I wasn\u2019t one of them, I would\u2019ve thought that maybe they are conditioned to only make a purchase when they think they are getting a great deal.\u00a0 But being both a customer and a marketer has helped me understand both spheres.\u00a0 I understand why customers like promotions, [&hellip;]<\/p>\n","protected":false},"author":54,"featured_media":13774,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-13773","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-marketing"],"_links":{"self":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/13773","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/users\/54"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/comments?post=13773"}],"version-history":[{"count":3,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/13773\/revisions"}],"predecessor-version":[{"id":101121,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/13773\/revisions\/101121"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/media\/13774"}],"wp:attachment":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/media?parent=13773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/categories?post=13773"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/tags?post=13773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}