{"id":6566,"date":"2016-03-30T03:41:11","date_gmt":"2016-03-30T08:41:11","guid":{"rendered":"https:\/\/www.invespcro.com\/blog\/?p=6566"},"modified":"2016-03-30T03:41:11","modified_gmt":"2016-03-30T08:41:11","slug":"customer-loyalty-programs","status":"publish","type":"post","link":"https:\/\/www.invespcro.com\/blog\/customer-loyalty-programs\/","title":{"rendered":"The Importance of Customer Loyalty Programs \u2013 Statistics and Trends"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>Did you know 61% of retailers cite <a href=\"https:\/\/www.invespcro.com\/blog\/customer-acquisition-retention\/\">customer retention<\/a> as their biggest obstacle and a 5% increase in <a href=\"http:\/\/fitsmallbusiness.com\/create-loyalty-program\/\" rel=\"follow\">customer loyalty<\/a> can increase the average profit per customer by 25% \u2013 100%.\u00a0\u00a0 Around 58% of respondents buy from these stores and brands whose loyalty programs they belong to at least once a month.<\/p>\n<p>69% of consumers say choice of retailer is influenced by where they can earn customer loyalty\/rewards program points whereas 57.4% of consumers join loyalty programs to save money, 37.5% to receive rewards. Check out our latest infographic to understand the importance of customer loyalty programs and how they <a href=\"https:\/\/www.invespcro.com\/blog\/social-media-influences-purchase-decisions\/\">influence consumer purchase decisions<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<p><strong><img decoding=\"async\" src=\"https:\/\/www.invespcro.com\/blog\/images\/blog-images\/customer-loyalty-programs.jpg\" alt=\"Why customer loyalty programs are important\" width=\"580\" \/><\/strong><\/p>\n<p><strong>Infographic by- Invesp <a href=\"https:\/\/www.invespcro.com\/\">Conversion Rate Optimization Consuting<\/a><\/strong><\/p>\n<p><strong>To Publish this Image on your Blog or Website . Copy this code<\/strong><\/p>\n<p><textarea rows=\"5\">&lt;a href=&#8221;https:\/\/www.invespcro.com\/blog\/images\/blog-images\/customer-loyalty-programs.jpg&#8221;&gt;&lt;img src=&#8221;https:\/\/www.invespcro.com\/blog\/images\/blog-images\/customer-loyalty-programs.jpg&#8221; alt=&#8221;Why customer loyalty programs are important&#8221; width=&#8221;580&#8243;&gt;&lt;\/a&gt;&lt;\/p&gt;&lt;br \/&gt;&lt;br \/&gt;&lt;br \/&gt;&lt;br \/&gt;<br \/>\n&lt;p&gt;Infographic by- &lt;a href=&#8221;https:\/\/www.invespcro.com\/&#8221;&gt;Invespcro.com&lt;\/a&gt;<\/textarea><\/p>\n<p>64% of retailers say their loyalty\/rewards program is the best way to connect with consumers<\/p>\n<p>50% of consumers changed their behavior to reach a higher tier within a loyalty program<\/p>\n<p>On average, loyal customers are worth up to 10x as much as their first purchase.<\/p>\n<p>The average repeat customer spends 67% more in their 31st to 36th months of their relationship with a business than in months 0-6.<\/p>\n<p>49% of consumers agree they spend more after having joined a loyalty program<\/p>\n<p>76% of consumers think that loyalty programs are a part of their relationship with brands<\/p>\n<p>83% said loyalty programs make them more likely to continue doing business with certain companies.<\/p>\n<p>74% of travel customers surveyed have made purchasing decisions based on travel reward programs.<\/p>\n<p>67% of customers said surprise gifts are very important for loyalty programs<\/p>\n<p>55% of millennials claim to be more brand loyal today, compared to 39% of consumers in the 35-and-older group<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 2<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Did you know 61% of retailers cite customer retention as their biggest obstacle and a 5% increase in customer loyalty can increase the average profit per customer by 25% \u2013 100%.\u00a0\u00a0 Around 58% of respondents buy from these stores and brands whose loyalty programs they belong to at least once a month. 69% of consumers [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":6572,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[85,452,290,87,88,89],"class_list":["post-6566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infographics","tag-beginner","tag-customer-loyalty-programs","tag-customer-retention","tag-general","tag-infographic","tag-statistics"],"_links":{"self":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/6566","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/comments?post=6566"}],"version-history":[{"count":0,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/posts\/6566\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/media\/6572"}],"wp:attachment":[{"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/media?parent=6566"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/categories?post=6566"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.invespcro.com\/blog\/wp-json\/wp\/v2\/tags?post=6566"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}