• How Big Is E-commerce Industry

    The e-commerce sector has continued its double-digit growth year over year. And to make it easy for you to understand the growth of e-commerce industry in US and all across the world. We’ve created an infographic “How big is E-commerce” that will cover some interesting facts about the E-commerce industry, its growth and latest trends.

    Infographic by- Invesp

    How Big is E-commerce Industry, growth and trends

    To Publish this Image on your Blog or Website . Copy this code

    Did You Know That

    In 1979 – Michael Aldrich invented Online Shopping

    In 1990 – Tim Berners-Lee created the first World Wide Web server and browser

    In 1994 – Pizza Hut Offers online ordering on their Web Page

    Netscape launchs first commercial Browser – Navigator

    In 1995 – Amazon starts selling Books Online

    E-bay is founded by Pierre Omidyar as AuctionWeb.


    More than 85% of online population has used internet to purchase something.

    More than 50% of online population shopped online more than once.

    73% of Consumer prefer Online Shopping because it is time-saving

    Global E-commerce sales are growing by more than 19% a year and will be of almost $1.4 trillion by 2015

    E-commerce Sales in US growing at 10% a year and will grow to $279 billion by 2015

    There are more than 178.5 million consumers are in US and will grow to 201.1 million by 2015

    54% of Online shoppers are of age group 18-30 Years

    75% of Online shoppers use Credit/debit cards for online shopping

    India is the highest growing and Portugal is the least growing E-commerce  country right now

    Residents of North Dakota spend the highest percent (16.9) of their online income in online shopping whereas residents of Maine spend the least percent (1.83) of their online income

    Illinois has the lowest average Shipping time of 2.55 days Whereas Hawaii has the highest average Shipping time – 4.10 days for online orders

    40% of the items that sold online are Books

    Mobile e-commerce market is growing year over year and will be of more than 23.8 Billion by 2015



Khalid Saleh

Khalid Saleh is CEO and co-founder of Invesp. He is the co-author of Amazon.com bestselling book: "Conversion Optimization: The Art and Science of Converting Visitors into Customers." Khalid is an in-demand speaker who has presented at such industry events as SMX, SES, PubCon, Emetrics, ACCM and DMA, among others.

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Khalid Saleh

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7 thoughts on “How Big Is E-commerce Industry”

  1. Abhishek says:

    Dear Khalid ,

    Quite a informative set of datas to analyse e-commerce platform .

    Would also like you would add further informations on Central/Eastern Europe and india particular for E-commerce opporunity and market information for mentioned geographics

  2. Koj says:

    Nice. But a big mistake in the milestones at the beginning. (2x 1990)

  3. This must be the best looking infographic I have ever seen!

    Thanks Khalid for this great insight into the e-Commerce industry.

    I will definitely be publishing this on my own website, with the links back to your site of course… 😉


  4. khalid khalid says:

    Thanks for your comment Brendon. I’m glad that you liked our work 🙂

  5. khalid khalid says:

    Thanks Koj for pointing out. We will correct it soon

  6. Pooviah says:

    Could you please explain the numbers for the “Payment types used by online shoppers”? According to your numbers, the total percentage adds up to 220%. Even if you consider each line separately, that’s 110%. I don’t think you realized this as in your description, you’ve said that 75% of all shoppers use credit/debit cards.


  7. khalid khalid says:

    Hi Pooviah

    Please take it like this – out of 100 online consumer – 40 has used Credit cards and 35 has Debit cards. Now there are shoppers who are in both categories and have used both debit and credit card at least once. Similarly, you can easily find online shoppers who have used all shopping methods mentioned. Please let me know if you still have any doubts

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