What is Conversion Rate Optimization?
Conversion rate optimization, or CRO, is the process of increasing the percentage of visitors who complete a website’s goal. You can think of CRO as an ongoing process that involves user research, data analysis, competitive analysis, heuristic evaluation, usability testing, and A/B testing.
Conversion rate optimization is focused on persuading more of your website visitors to take the desired action you want them to take on a webpage, website, or within a campaign.
What is the Process for Conversion Rate Optimization?
The right conversion rate optimization process can provide incredible results, but you’ll be just …Take Me To Chapter 1