The 31 Best Marketing Books to Read in the Age of AI (2025)
Reading Time: 27 minutesLooking for the best marketing books? You’re in the right place! In the early 2000s, PepsiCo ran blind taste tests that showed most people preferred Pepsi over Coke. Confident in the data, they launched a bold campaign but it backfired. Sales didn’t spike. In fact, Coke pulled ahead. Why? Because marketing isn’t just about the […]
