We write sales pages and landing pages with the aim of getting visitors to take action. How can we get more conversions with less hassle? Here are ten ways …

A member of my Authority Blogger forum asked how to increase the perceived value of her ebooks, and why people did not want to buy.

“people will never want to pay for it. This ebook I wrote does not feel like it is worth $39.90 to me or $19.90 or whatever. How could I make it worth that?”

Creating copy that attracts interest and generates sales actually has many misconceptions, wrong thinking that could be killing your conversions …