Mobile Search Engine Advertising – Statistics and Trends [Infographic]

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Did you know mobile devices now account for 53% of paid-search clicks and estimated US mobile search ad spending and is estimated to reach $28.25 Billion by 2019.  88% of clicks on mobile search ads are incremental to organic clicks. Google drove 95% of all US paid search ad clicks on mobile followed by Bing (3%) and Yahoo (1%). Check out our infographic on “Mobile Search Engine Advertising” for latest statistics and trends.

Infographic by- Invesp Conversion and Landing Page Optimization Company

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<a href=”https://www.invespcro.com/blog/images/blog-images/mobile-search-engine-advertising.jpg”><img src=”https://www.invespcro.com/blog/images/blog-images/mobile-search-engine-advertising.jpg” alt=”Mobile search engine advertising” width=”580″></a></p><br /><br /><br /><br /> <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp Consulting</a>
Estimated US Mobile Search Ad Spending

Estimated Mobile Search Spend Share by Device

Google drove 95% of all US paid search ad clicks on mobile.

Estimated Share of Mobile Paid Clicks by Device

Estimated Google Mobile Search Ad Revenue

75% of Google Mobile Search ad revenue came from Apple devices

Phone based CPCs cost 24% less than desktop and have a 40% higher CTR

88% of clicks on mobile search ads are incremental to organic clicks (Note – “Incremental Clicks” mean Mobile Organic Clicks driven by Mobile Search Ads)

Incremental Mobile Clicks By Industry