Social Networking Statistics and Trends [Infographic]

Khalid Saleh

Khalid Saleh

Khalid Saleh is CEO and co-founder of Invesp. He is the co-author of Amazon.com bestselling book: "Conversion Optimization: The Art and Science of Converting Visitors into Customers." Khalid is an in-demand speaker who has presented at such industry events as SMX, SES, PubCon, Emetrics, ACCM and DMA, among others.
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Check our Infographic “Social Networking Statistics and Trends” to understand how social networking grew in 2011. How much time social networking users spent on social media sites? Which countries have to most active social networking users? What were the most shared social media stories of 2011 and Lot more.

Infographic by- Invesp

Social Networking - Statistics and Trends

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There are more than 1.2 Billion Social Networking users in the World.

82% of World’s online population is on Social networking sites

Nearly 20% of overall time spent online is spent on Social Networking Sites – i.e. Nearly 1 in every 5 minutes

Israel has the World’s most active social networking users in world.

Top 10 Countries with most active Social Networking users

Countries Average Hours per Visitor (per month)
Israel 11.1
Argentina 10.7
Russia 10.4
Turkey 10.2
Chile 9.8
Philippines 8.7
Colombia 8.5
Peru 8.3
Venezuela 7.9
Canada 7.7

Women Spend more time on Social Networking Sites than Men

Female (Hours Spent per month) Male (Hours Spent per month)
WorldWide 6.5 5.0
Latin America 8.2 6.9
Europe 8.2 6.3
North America 7.9 6.0
Asia Pacific 3.3 2.7

Social Networking Engagement by Age Group

Age Female (Hours per month) Male (Hours per month)
55+ 4.9 2.7
45-54 6.4 3.9
35-44 5.6 3.9
25-34 5.8 4.9
15-24 8.6 7.5

Countries with Highest Mobile Social Networking Penetration

Country % of Mobile Audience
UK 35.4
US 32.3
Spain 25.3
France 22.8
Italy 22.1
Japan 20.2
Germany 17.8

 

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Khalid Saleh

Khalid Saleh

Khalid Saleh is CEO and co-founder of Invesp. He is the co-author of Amazon.com bestselling book: "Conversion Optimization: The Art and Science of Converting Visitors into Customers." Khalid is an in-demand speaker who has presented at such industry events as SMX, SES, PubCon, Emetrics, ACCM and DMA, among others.

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