The Rise Of Direct To Consumer (D2C) Brands – Statistics and Trends

• Posted in Infographics

Did you know that over a third of consumers have reported that they bought directly from a manufacturer’s website in the last year and 78% of Direct to consumer (DTC) brands increased their marketing budget compared to 60% of traditional retailers ? Direct to consumer brands are growing at fast pace as it has become easier for brands to connect directly with their customers and more consumers prefer to buy directly from manufacturer website. Check out our infographic “The Rise Of Direct To Consumer (D2C) Brands ” for latest D2C brands and customers statistics and trends.

Infographic by- A/B Testing By Invesp

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<a href=”https://www.invespcro.com/blog/images/blog-images/direct-to-consumer-brands.jpg”><img src=”https://www.invespcro.com/blog/images/blog-images/direct-to-consumer-brands.jpg” alt=”The Rise of Direct to consumer brands – Statistics and Trends” width=”580″></a></p><br /> <p>Infographic by- <a href=”https://www.invespcro.com/blog/the-average-website-conversion-rate-by-industry/”>Invesp Conversion Rate Optimization</a>

Percentage of Purchases Internet users expect to purchase from D2C companies in next 5 years

78% of DTC brands increased their marketing budget compared to 60% of traditional retailers

55% of consumers prefer to buy directly from brands rather than multi-brand retailers

40% of consumers expect that more than 40% of their spending will go toward direct-to-consumer brands in the next five years

More than 50% of consumers opt to visit brand websites (rather than retailer websites) because they offer more comprehensive information and guides

Almost half (48%) of US consumers aged 13 and older buy direct (DTC) brands

Direct brand shoppers tend to be younger than incumbent brand-only shoppers, with more than two-thirds (68%) being between the ages of 13-44 years old

D2C Brands by Industry