How to Create Effective E-commerce Product Pages [Infographic]

• Posted in Ecommerce

Creating effective E-commerce product pages is extremely important for better customer experience and high conversion rates. Check out our Infographic to find out How to Create Effective E-commerce Product Pages in 21 simple steps.

Infographic by- Invesp

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<a href=”https://www.invespcro.com/product-pages.jpg”><img src=”https://www.invespcro.com/product-pages.jpg” alt=”How to Create Effective E-commerce Product Pages” width=”580″></a></p><br /><br /> <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

Did you know

• The average abandonment rate of shopping cart is 65.23%
• The average conversion rate of E-commerce store is only 2.13%
• The higher the average order value the lower the product page effectiveness rate is
• For website with AOV less than $50, the effectiveness rate is at 25%.
• For website with AOV above $2000, the effectiveness rate is at 4-5%

Most Important features that influence the Buyer’s Decision

21 Steps to Effective e-commerce product pages

1. High Quality Product Images
2. Multiple view Images of Single Products
3. Product Zoom Feature
4. Consumer Reviews
5. Create Killer product copy
6. Offer product customization when possible
7. Free Shipping
8. Highlight Discounts
9. Show Similar Products
10. Product Demo Videos
11. Social Media Buttons
12. Email a Friend Button
13. Live Chat Feature
14. Have Clear Call to Action
15. Maximize Trust Factor
16. User-Friendly Navigation
17. User Friendly Fonts
18. Use Emotional Triggers
19. Remove Unnecessary Elements
20. Building customer confidence
21. Product search function