Responsive Ecommerce Design to Generate More Conversions
Reading Time: 3 minutesIn today’s world where focus is shifting from computers to smart devices, like tablets and phone, we can no longer ignore the fact that transactions are being made from these devices and the user’s preference is shifting. Ignoring only amounts to lost potential revenue. Responsive web design is a way to design the website that […]
How to Create Effective E-commerce Product Pages
Reading Time: 9 minutesCreating compelling and visually appealing ecommerce product pages is key to turning mere visitors into buyers and, eventually, loyal customers. These pages aren’t just about showing off your products—they need to grab attention, build trust, and evoke emotions that drive customers to hit “buy.” From high-quality images to evocative and detailed descriptions and emotional triggers, […]
How to Overcome Choice Paralysis To Increase Conversion Rates Of E-commerce Website
Reading Time: 2 minutesThe conventional wisdom is that the more choice consumers have, the more likely they are to find one that works and make a purchase. The good news for ecommerce websites is, with no shelf space to maintain, they have a distinct advantage over their bricks and mortar counterparts in offering more options. But a lot has been […]
4 Tips for Improving Your Ecommerce UX
Reading Time: 2 minutesImproving the sales of your ecommerce site does not rely only on your marketing, product, value and incentives. As we mentioned in previous posts, there’s an increasing amount of data showing that improvements to your site’s user experience (UX), especially during the checkout process, can significantly cut checkout abandonment rates and improve sales. In a […]
How to Optimize Your PPC Campaigns [Infographic]
Reading Time: 2 minutesInfographic by- Invesp To Publish this Image on your Blog or Website . Copy this code <a href=”https://www.invespcro.com/ppc.jpg”><img src=”https://www.invespcro.com/ppc.jpg” alt=”How to Optimize your PPC Campaigns” width=”580″></a></p> <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a> Pay per click (PPC) (also called Cost per click) is an Internet advertising model used to direct traffic to websites, where advertisers pay the publisher […]
6 Great Ways to Turn Customers into Advocates
Reading Time: 3 minutesAs I pointed out a couple weeks ago, many old marketing and sales models, particularly AIDA, are open-ended, meaning that once the sales conversion is complete, the model stops and has no means of putting the customer back into the conversion loop, like turning them into brand and/or product advocates. Creating advocates not only increases […]
US Online Ad Spending Statistics
Reading Time: 3 minutesDetailed Infographic covering the latest US Online Ad Spending Statistics for Search Engines, Online Display Advertising, Online Video Ads and Social Media Ad Spending Infographic by- Invesp To Publish this Image on your Blog or Website . Copy this code <a href=”https://www.invespcro.com/us-ad-spending.jpg”><img src=”https://www.invespcro.com/us-ad-spending.jpg” alt=”US Online Ad Spending Statistics” width=”580″></a></p><br /> <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a> US […]
Solve the Two Biggest Content Marketing Problems with One Tactic
Reading Time: 3 minutesTake a look below at the graph of Content Marketing Challenges from emarketer.com, but don’t take too long because the first two challenges tell almost the whole story: by far the largest issues facing content marketers are: Finding time for content marketing, and Creating original content That’s the bad news and, as content marketers know, […]
3 Tips for Tuning Up Your Email List
Reading Time: 2 minutesYou have heard this many times, but it has yet to be overstated: email marketing is one of your most powerful marketing vehicles. You will be hard-pressed to find another channel that is as simple, fast, accepted, direct, targeted, personalized, trackable, cost-efficient and effective. And ROI isn’t hard to come by either. The engine that […]
How to Optimize Your Landing Pages [Infographic]
Reading Time: 11 minutesLanding pages appear after an online Ad, e-mail link, search result, or specific promotional URL and play an important role in the success of an online campaign. These pages are specifically designed for visitors and offer the first chance to convince and convert your visitors into profitable leads and customers. Check out our Infographic on […]
