The Importance of Customer Loyalty Programs – Statistics and Trends
Reading Time: 2 minutesDid you know 61% of retailers cite customer retention as their biggest obstacle and a 5% increase in customer loyalty can increase the average profit per customer by 25% – 100%. Around 58% of respondents buy from these stores and brands whose loyalty programs they belong to at least once a month. 69% of consumers […]
Email Subject Lines – Statistics and Trends
Reading Time: < 1 minuteDid you know 47% of email recipients open email based on the subject line whereas 69% of email recipients report email as spam based solely on the subject line. Emails with no subject all together have an open rate of 8% more than those with a subject line, whereas e-mails with personalized subject lines are […]
Digital Coupon Marketing – Statistics and Trends [Infographic]
Reading Time: 2 minutesDid you know 31 Billion eCoupons will be redeemed worldwide in 2019, up from 16B in 2014 and there will be 1.05 Billion mobile coupon users worldwide by 2019, up from 560M in 2014. More than 57.5% of US internet users have redeemed a digital coupon or code at least once in 2016 and is […]
How Branding Influences Purchase Decisions [Infographic]
Reading Time: 2 minutesDid you know around 59% of shoppers prefer to buy new products from brands familiar to them, and 21% say they purchased a new product because it was from a brand they like? Check out our infographic “How Branding Influences Purchase Decisions” for latest statistics on how brands are influencing the shopping behavior of online […]
How Smartphones Can Influence Shopping Behavior [Infographic]
Reading Time: 2 minutesThe days of digital commerce conducted solely via desktops and laptops is over. Today’s savvy shopper shops online through smartphones while on the move. No wonder that mobile devices now account for 15.4% share of total digital commerce spending worldwide! 50% of the overall online U.S. retail traffic is now through mobile devices.We’ve got many […]
The Importance Of Online Customer Reviews [Infographic]
Reading Time: 10 minutesHow important are online customer reviews to shoppers? Very important, as it turns out. The fact is that 90% of consumers read online reviews before visiting a business. And 88% of consumers trust online reviews as much as personal recommendations. Let’s say you’re craving sushi and find two restaurants nearby. One has dozens of glowing […]
How Much Of The World Population Is Online – Statistics And Trends
Reading Time: 2 minutesDid you know that there are around 3.010 billion internet users in this world and the estimated global internet penetration is 42% as compared to 84.2% in US. Around 52.4% of the global online population access internet from their mobile devices and more than half of the global population is estimated to go online using […]
Email Marketing – Statistics and Trends [Infographic]
Reading Time: 3 minutesDid you know E-mails are 40 times more effective in acquiring new customers as compared to Facebook or Twitter? 73% of marketers believe that e-mail marketing is core to their business and 59% of marketers plan to increase their e-mail marketing budgets in 2015. That’s incredible. We have this and other scintillating facts in our […]
Facebook Advertising Statistics and Trends [Infographic]
Reading Time: 2 minutesWhat’s driving the top advertising trends on FaceBook? Facebook’s user base keeps growing, despite its huge, ever-growing competition in the social arena. FaceBook is constantly pushing its advertising capabilities, targeting mobile opportunities, using creative formats to appeal to custom audiences. Advertisers around the world have found that FaceBook’s advertising opportunities have proven their worth, time […]
Customer Acquisition Vs Retention Costs: Statistics & Trends You Should Know
Reading Time: 7 minutesEver wondered why your marketing budget keeps growing, but your profits aren’t catching up? The issue might be that you’re focusing more on acquiring new customers than keeping the ones you already have. Here’s the thing—acquiring new customers is necessary for growth, but keeping your existing ones is much cheaper and more effective in the […]
