How important are customer reviews to shoppers? Very important, as it turns out. The fact is, 90% of consumers read online reviews before visiting a business. And 88% of consumers trust online reviews as much as personal recommendations.

We’ve got many more fun, interesting facts that’ll help you see why your customer review is so important to other shoppers! Check out our infographic, “The Importance Of Online Customer Reviews”, to read more facts. Enjoy!

Infographic by- Invesp conversion optimizaion

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If you are in the business of online marketing, you already know that regardless of how many academic courses you took in college, or how many hours you spent listening to your teachers, the most you will ever gain is some basic knowledge but will not be taking you to the cutting edge.

Online marketing is a highly evolving field with new techniques, theories, tactics and tools emerging every day, and the only way to stay on top is to stay tuned and on standby ready to grab anything new and useful. However, a google search won’t suffice since the …

Before I delve into my blog and the topic at hand, what do you think of this intro: Once upon a time there was a shopping cart, glee as can be, with over 5 items filling it’s belly. But on that same day, while it anxiously awaited for pay, it was left abandoned and nobody could really say?

Corny? Was it a good hook? Weigh-in below!

The story of the lonely cart is not unique because hundreds of thousands of carts across many different websites suffer from the same sad story. We’ve previously discussed personas and how when you …

Homeowners will tell you how useful funnels are for making sure all the gasoline gets into their lawnmowers, instead of all over them.

And how many scientists are endlessly grateful for the funnel that ensures every drop of their new revolutionary compound gets where it’s supposed to go and doesn’t spill and dissolve the entire lab.

Funnels are one of those tools that are so very useful that we take them for granted. Imagine the incredible frustration for suburbanites and scientists if their funnels were full of holes – and only about 3% of the materials they poured into the top actually made it …