• The 3 Pillars of Ecommerce Success

    Pillars work together to provide support and the success of your ecommerce depends on these three pillars:

    Pillar 1 – Web Properties – Until a few years ago, a good web site alone would have done nicely to conduct an ecommerce operation, but no more. The splintering of the web means some customers may never find your site unless you maintain properties in all the places they congregate. Properties can include a Facebook page, YouTube channel, Twitter account, etc..

    Depending on your markets and how you serve them, you may need to expand each property too, potentially including landing pages

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  • Social Networking Statistics and Trends [Infographic]

    Check our Infographic “Social Networking Statistics and Trends” to understand how social networking grew in 2011. How much time social networking users spent on social media sites? Which countries have to most active social networking users? What were the most shared social media stories of 2011 and Lot more.

    Infographic by- Invesp

    To Publish this Image on your Blog or Website . Copy this code

    <a href=”https://www.invespcro.com/socialnetworking.jpg”><img src=”https://www.invespcro.com/socialnetworking.jpg” alt=”Social Networking – Statistics and Trends” width=”500″></a></p><br />
    <p>Infographic by- <a href=”https://www.invespcro.com/”>Invesp</a>

    There are more than 1.2 Billion Social Networking users in the World.

    82% of World’s online population

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  • 10 Ways to Encourage Prospects to Take Action

    We write sales pages and landing pages with the aim of getting visitors to take action. How can we get more conversions with less hassle? Here are ten ways …

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  • Why Your Sales Copy Gets Ignored and How to Fix It

    A member of my Authority Blogger forum asked how to increase the perceived value of her ebooks, and why people did not want to buy.

    “people will never want to pay for it. This ebook I wrote does not feel like it is worth $39.90 to me or $19.90 or whatever. How could I make it worth that?”

    Creating copy that attracts interest and generates sales actually has many misconceptions, wrong thinking that could be killing your conversions …

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  • Are You Late on Early Adopters?

    Early adoption is a lot of things. Addictive is one of them.

    Who’s addicted to early adoption, you ask?

    Both business owners and consumers.

    You see, the relationship between business owner and early adopter is symbiotic. You need them as much as they need you.

     

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  • Personas: Can Ecommerce do without them?

    Not a single day goes by without some question or comment from clients, potential clients, or subscribers to our RSS on the validity of personas for an ecommerce website. Of course, once we get our clients results, they are certainly on board. But convincing them of the personas role and effectiveness at the ecommerce front before beginning a project, has posed as a challenge.

    Let’s get something out of the way though: is it possible to optimize without the use of Personas? Definitely.

    So why personas for an ecommerce website? Let’s dissect this further:

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  • Why Removing Email Support Removes Profit Potential

    Warning: this is a rant post.

    I’m starting to wonder if there’s any other kind for me.

    Today’s topic of choice: the new trend of online businesses removing email support from their websites.

    You read right.

     

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  • Five Tips to Keep Marketing Conversations Going

    Yesterday, I started a discussion about conversational marketing and its relation to conversions.

    Today, I want to give you a few tips on how to make the most out of your conversational marketing attempts.

    How do five tips sound?

    Good?

    Well, then read on….

     

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