9 Components of A Successful CRO Project
Reading Time: 7 minutesCRO projects are complicated. They require a team, management, accuracy, creativity, and organization. There are many pieces to make a project succeed. In this article, I’m going to break down the ins and outs of a CRO project, and how to help spark creative solutions to inspire greater persuasion (and conversions). But before we start […]
The Importance of Data Driven Marketing – Statistics and Trends
Reading Time: 2 minutesDid you know that Marketers that exceeded their revenue goals in were using personalization techniques 83% of the time whereas businesses that employ data-driven personalization delivered five to eight times the ROI on marketing spend. More than three-quarters (77%) of respondents believe that they’ve had a somewhat or significant increase in access to useful data […]
4 Effective Tactics To Improve First Impression Of Your Website
Reading Time: 8 minutesOne of the most important factors to think about for your website is how to enhance Trust and Confidence in the initial seconds a visitor lands on your site. You can be certain that if a visitor mistrusts your site or your brand, they will be gone. But nowadays, it’s less common that you find […]
12 UX Design Tips For E-commerce User Experience Optimization
Reading Time: 23 minutesIt would be great to simply change some copy, a headline, a button on your site to see massive improvements. But you and I know, that’s not the reality. In the early 2000s, when websites were still growing and developing, those slight changes could highly influence the user. However, now, because of the variety of […]
The Rise of Marketing Automation – Statistics and Trends [Infographic]
Reading Time: 2 minutesThe marketing automation industry is growing and has become one of the most important trends in digital marketing. According to recent studies, marketing automation, on average, drives up to a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead. 80% of marketing automation users saw an increase in the number of leads […]
24 SaaS Metrics And KPIs Every Company Should Care About
Reading Time: 20 minutesMeasuring and managing performance will always help you sort your resources efficiently, accelerate effort in areas where you are lacking, and invest more in areas where you are growing. Once you have a clear sight of where you stand, you get a better picture of where you need to get next. But monitoring performance and growth […]
Chatbots In Customer Service – Statistics and Trends [Infographic]
Reading Time: 2 minutesThe use of chatbots in the customer service industry is growing. According to estimates, more than 67% of consumers worldwide have used a chatbot for customer support in the past year, and around 85% of all customer interactions will be handled without a human agent by 2020. 40% of consumers do not care whether a […]
How Social Media Influencers Impact Online Buying Decisions- Statistics and Trends
Reading Time: 2 minutesDid you know that 40% of people say they have purchased a product online as a result of seeing it being used by an influencer on social media? 72% of customers trust a business more after it is recommended by an influencer whereas 49% of consumers rely on product recommendations shared by influencers for their […]
Value Proposition: What is It, How To Write One + Modern Day Examples (2023)
Reading Time: 17 minutesAccording to marketing giant Hubspot, 64% of businesses have a value proposition that is established”. If done correctly, a value proposition can give your business a huge advantage over your competitors. But, here’s the problem: Very few businesses have an effective value proposition. As a matter of fact, recent studies confirm: “only 2.2% of companies […]
The Importance of Same Day Delivery – Statistics and Trends
Reading Time: 2 minutesMore than (51%) half of retailers offer same-day delivery and 65% plan to offer it within two years. 49% of shoppers say that same-day delivery makes them more likely to shop online. Check out our infographic on the importance of Same Day delivery and latest same-day delivery statistics and trends.
