How Free Shipping Influence Online Buying Decisions
Reading Time: 2 minutesDid you know that 9 out of 10 consumers say free shipping is the top most incentive to shop online more and orders with free shipping average around 30% higher in value. 93% of online buyers are encouraged to buy more products if free shipping options are available whereas 58% of consumers add more items […]
US Programmatic Ad Spending – Statistics and Trends [Infographic]
Reading Time: 2 minutesDid you know more than two-thirds of US digital display ad spending is programmatic and mobile programmatic ad revenues account for 43% of US mobile display-related ad revenue in 2018, up from only a 6% share in 2013. Nearly two-thirds (65%) of marketers surveyed are set to spend more money on programmatic advertising in 2016. […]
Global In-app Purchase Revenue Statistics and Trends [Infographic]
Reading Time: < 1 minuteDid you know that In-app purchases now account for 48.2% of mobile app earnings and global sales from in-app purchases is estimated to be $37 Billion by 2017. Check out our infographic on Global In-App purchases for latest statistics and trends. Infographic by- Invesp CRO To Publish this Image on your Blog or Website . […]
Mobile Search Engine Advertising – Statistics and Trends [Infographic]
Reading Time: 2 minutesDid you know mobile devices now account for 53% of paid-search clicks and estimated US mobile search ad spending and is estimated to reach $28.25 Billion by 2019. 88% of clicks on mobile search ads are incremental to organic clicks. Google drove 95% of all US paid search ad clicks on mobile followed by Bing […]
How Discounts Affect Online Consumer Buying Behavior [Infographic]
Reading Time: 2 minutesDid you know more than 64% of online consumers wait to buy things until they go for sale, whereas more than 59% search for promo codes before buying anything online. Around 30% of online consumers sign up for price tracking service to get an email when price drops for the item they want to buy […]
Online Ad Fraud – Statistics and Trends [Infographic]
Reading Time: < 1 minuteDid you know digital ad fraud takes $1 for every $3 spent on digital ads and online advertisers are estimated to loss $7.2 Billion globally to bots in 2016. 37% of advertisers surveyed are ready to pay a premium of 11% or more for certified human traffic. Check out our infographic on Digital ad fraud […]
The State of Omnichannel Shopping – Statistics and Trends
Reading Time: 2 minutesWith customers continuing to get more comfortable with omnichannel shopping, it has become one of the key driving factors of future in-store and online shopping experiences. Companies with omnichannel customer engagement strategies retain on average 89% of their customers, compared to customer retention rate of 33% for companies with weak omnichannel customer engagement. Only 45% […]
E-commerce Product Return Rate – Statistics and Trends [Infographic]
Reading Time: < 1 minuteDid you know at least 30% of all products ordered online are returned, as compared to 8.89% in brick-and-mortar stores? 92% of consumers surveyed said that they would buy again if the product return process were easy, whereas 79% of consumers wanted free return shipping. Check out our new infographic for the latest E-commerce product […]
The Importance of Customer Loyalty Programs – Statistics and Trends
Reading Time: 2 minutesDid you know 61% of retailers cite customer retention as their biggest obstacle and a 5% increase in customer loyalty can increase the average profit per customer by 25% – 100%. Around 58% of respondents buy from these stores and brands whose loyalty programs they belong to at least once a month. 69% of consumers […]
Email Subject Lines – Statistics and Trends
Reading Time: < 1 minuteDid you know 47% of email recipients open email based on the subject line whereas 69% of email recipients report email as spam based solely on the subject line. Emails with no subject all together have an open rate of 8% more than those with a subject line, whereas e-mails with personalized subject lines are […]
