The mobile shoppers who read product reviews on social media channels show a higher conversion rate – as much as 133% higher. On a grand scale, this conversion represents billions of dollars of business worldwide. The online population is increasing by leaps and bounds and more and more people are influenced by opinions shared on social media. Social media celebrities such as vloggers and serial product reviewers tend to have a huge impact on people’s perception of product quality. Businesses are noting an increased level of impact that positive and negative reviews have on purchase behavior.
The question is, what …Read More
Editor Note: If you are looking to increase your ecommerce store revenue, we highly recommend reading the article: 31 E-commerce Conversion Rate Optimization Ideas You Must Try.
More than half (62%) of US consumers with Internet access now shop online at least once a month. More than 8 in 10 people (83%) are satisfied overall with their online shopping experiences. Check out our new infographic titled, “Online Consumer Shopping Habits and Behavior” to know more about buying habits of online consumers and latest online shopping trends.
Infographic by- Invesp conversion rate optimization
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- March 26, 2014
- Case Study
Editor note: If you are looking to get more information on the design of call to action buttons, we highly recommend reading our complete guide to effective CTA buttons.
Website owners are often surprised by how giving visitors easy to locate options, and often repeating a “Call to Actions” multiple times on a page, can lead to significant increases in conversions.
Our customer, Fulcrum Gallery, a company that specializes in selling of art pieces online, was facing major conversion issues. Our analytics assessment pointed to several areas, which we can focus on: the homepage, product pages, checkout process, …Read More
4 in 10 Social Media users have purchased an item online or in-store after sharing it or marking it as a Favorite on Twitter, Facebook or Pinterest. 71% of consumers are more likely to make a purchase based on social media referrals. Check out our new infographic titled, “How Social Media Influences Purchase Decisions – Statistics And Trends” to know more about this topic.
Infographic by- Invesp
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<a href=”https://www.invespcro.com/social-media-purchase-decisions.jpg”><img src=”https://www.invespcro.com/social-media-purchase-decisions.jpg” alt=”How Social Media Influences Purchase Decisions – Statistics And Trends” width=”580″></a></p><br />Read More
<p>Infographic by- <a …
Ecommerce sites all over the world are quickly realizing that a great customer experience is where the money’s at. Poor customer service negatively impacts a customer’s experience, as witnessed by 89% of eCommerce consumers. They quickly stopped buying at stores that offer poor customer service. Given the fact that it costs 6 to 7 times more to attract a new customer than to retain an old one, improving customer experience is all the more important. Check out our new infographic titled, “The Importance of Providing a Great Customer Experience ” to know more about this topic.
Infographic by- InvespRead More
How important is mobile website optimization? Consider how much time and money people are spending on mobile devices these days. The numbers agree as well– 10% of the world’s total internet traffic is mobile-driven. In 2012 alone, $6.7 billion worth of goods were bought via mobile devices, just in the US. Mobile device sale is expected to touch $31 billion by this year end. Read our infographic, “The importance of mobile website optimization” for a deep look at mobile traffic, mobile sales and the growing importance of mobile optimized websites.
Infographic by- Invesp
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How can you benefit by personalizing your customer’s online shopping experience? Just put yourself in your customer’s shoes – when you walk into a brick and mortar store, what impresses you the most? For one thing, it’s the way the store engages your interest and prioritizes your needs. That’s exactly what your online customer wants, as well. How do you achieve it? Check out our infographic on “Online Shopping Personalization – Statistics and Trends” for the latest statistics on how online shopping personalization affects shoppers and how it can increase your ROI.
Infographic by- Invesp
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- October 23, 2013
- Conversion Rate Optimization
The team has been working very hard over the last few weeks fixing few of the bugs in the Pii testing engine. We will be pushing these updates later this week.
The main updates:
Sub account management Allow multiple goals for a test
Fixes to the visual editor to ensure websites are loading correctly Fixes to the action popup to correct its position based on the edited element
Click here to give the AB testing engine a test run with a free account.Read More
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